Enhancement Genies: Enhance & Optimize
When you're ready to take your storytelling to the next level, these specialist agents provide the advanced techniques that separate good brands from legendary ones.
All Enhancement Genies are unlocked after you complete your three-step foundation (Brand Story > Audience Stories > Content Playbook).
What Enhancement Genies Do
Enhancement Genies work in two ways:
- Direct Consultation - Work directly with an Enhancement Genie to develop specialized frameworks or analysis
- Automatic Enhancement - Other Genies automatically consult Enhancement Genies to optimize their output
You get the benefit of advanced optimization without managing complex processes.
Available Enhancement Genies
Narrative Structure
StoryCycle Narrative Genie™ - Applies the StoryCycle and ABT (And-But-Therefore) storytelling frameworks to create compelling narrative structures for all content types.
Key Features:
- ABT framework application
- Story Cycle methodology
- Narrative arc development
- Emotional engagement optimization
Use directly when: Developing complex narrative structures, learning storytelling frameworks, optimizing existing content
Auto-enhances: All content creation Genies, strategy Genies
Psychological Optimization
Behavioral Messaging Genie™ - Leverages the latest research in behavioral psychology to make your communication more persuasive while staying ethical and authentic.
Key Features:
- Social proof application
- Reciprocity principles
- Cognitive bias optimization
- Ethical persuasion techniques
Use directly when: Developing high-conversion copy, optimizing calls-to-action, improving engagement rates
Auto-enhances: Content creation Genies, landing pages, sales presentations
Behavioral Design Framework Genie™ - Guides you through systematic behavior change using the comprehensive 3B Framework (Behavior-Barrier-Benefit).
Key Features:
- Behavioral journey mapping
- Barrier diagnosis
- Intervention strategy design
- Evidence-based frameworks
Use directly when: Designing customer adoption strategies, employee change management, creating habit-forming experiences
Brand Identity
Brand Archetype Genie™ - Taps into the deep psychological patterns that Carl Jung discovered—the universal archetypes that resonate across cultures and generations.
Key Features:
- Archetypal personality identification
- Universal pattern application
- Emotional connection optimization
- Brand consistency frameworks
Use directly when: Discovering your brand's archetypal personality, deepening emotional resonance, ensuring archetypal consistency
Auto-enhances: Brand story development, audience-specific messaging
Competitive Intelligence
Brand Intelligence Genie™ - Helps you understand your competitive landscape strategically, identifying opportunities and advantages.
Key Features:
- Competitive landscape analysis
- Differentiation opportunity identification
- Strategic positioning guidance
- Market gap analysis
Use directly when: Entering new markets, repositioning your brand, identifying competitive advantages, market research
Brand Story Grader™ - Provides professional-grade evaluation of your brand storytelling using our proven 14-point StoryCycle framework.
Key Features:
- 14-point framework analysis
- Detailed scoring and feedback
- Actionable recommendations
- Story structure evaluation
Use directly when: Auditing your brand story, benchmarking storytelling quality, identifying improvement areas
Brand Story Grader™: Competitors - Evaluates how your brand story performs against 2-3 key competitors.
Key Features:
- Competitive storytelling analysis
- Advantage identification
- Market gap revelation
- Strategic positioning recommendations
Use directly when: Competitive analysis, positioning strategy, identifying differentiation opportunities
Search & Discovery
Search Optimization Genie™ - Ensures your content gets discovered across every platform where your audience searches—from Google to ChatGPT to voice assistants.
Key Features:
- Multi-platform optimization (SEO, GEO, AEO)
- Voice search optimization
- AI system compatibility
- Authentic voice preservation
Use directly when: Optimizing content for search, planning content strategy for discoverability, balancing SEO with authenticity
Auto-enhances: All content creation, particularly blog posts, web copy, long-form content
How to Use Enhancement Genies
Automatic Enhancement
Many Enhancement Genies work automatically in the background:
- Create content with any Content Creation Genie
- Relevant Enhancement Genies optimize automatically
- You get sophisticated optimization without complexity
Example: When you create a blog post, StoryCycle Narrative Genie™ and Search Optimization Genie™ automatically enhance the narrative structure and discoverability.
Direct Consultation
Work directly with Enhancement Genies for:
Deep Dives: "Help me understand behavioral psychology principles for my landing pages"
Analysis: "Grade my current brand story and provide recommendations"
Competitive Intelligence: "Analyze how my story compares to my top 3 competitors"
Framework Development: "Help me map the customer behavior journey for product adoption"
Strategic Application
Use Enhancement Genies strategically:
- Foundation Phase: Brand Archetype Genie™ during brand story development
- Planning Phase: Brand Intelligence Genie™ before strategy development
- Creation Phase: Auto-enhancement during content creation
- Optimization Phase: Brand Story Grader™ for quality assessment
- Competitive Phase: Competitor Grader for market positioning
Best Practices
Start with Foundation
Complete your three-step foundation before deep dives with Enhancement Genies. They work best with:
- Clear brand story
- Defined audiences
- Content playbook guidelines
Use for Learning
Enhancement Genies are excellent teachers:
- Learn ABT storytelling frameworks
- Understand behavioral psychology
- Master archetypal patterns
- Develop strategic thinking
Ask them to explain concepts as you work.
Combine Multiple Enhancements
Don't limit yourself to one Enhancement Genie:
- Narrative structure + Behavioral messaging = Highly persuasive storytelling
- Search optimization + Thought leadership = Discoverable authority content
- Brand intelligence + Archetype = Strategically differentiated personality
Iterate Based on Enhancement Feedback
When Enhancement Genies provide feedback:
- Review recommendations carefully
- Prioritize high-impact changes
- Implement systematically
- Re-assess after changes
Reference Enhancement Work in Content Creation
"Use behavioral messaging principles from my previous consultation" "Apply the ABT framework we developed" "Reference my competitive intelligence analysis"
Enhancement Workflow Example
- Analyze: Use Brand Story Grader™ to assess current story
- Research: Use Brand Intelligence Genie™ to understand competitive landscape
- Optimize: Use Brand Archetype Genie™ to deepen archetypal consistency
- Create: Develop content with automatic narrative and behavioral enhancement
- Discover: Apply Search Optimization Genie™ to ensure discoverability
- Compare: Use Competitor Grader to benchmark against market
Common Use Cases
High-Stakes Content: Sales presentations, landing pages, key campaigns → Use Behavioral Messaging and Narrative Genies directly
Competitive Differentiation: New market entry, repositioning → Use Brand Intelligence and Competitor Grader
Brand Development: Refining identity, deepening resonance → Use Brand Archetype and Story Grader
Content Performance: Improving engagement, conversion → Use Search Optimization and Behavioral Design
Next Steps
Explore Enhancement Genies based on your needs:
- Improving narrative? → StoryCycle Narrative Genie™
- Boosting conversion? → Behavioral Messaging Genie™
- Understanding competition? → Brand Intelligence Genie™
- Optimizing search? → Search Optimization Genie™
- Assessing quality? → Brand Story Grader™
Or explore: Platform Features to manage your work effectively.